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    Mar 02, 2025  
2024/25 UM UMM Undergraduate Catalog 
    
2024/25 UM UMM Undergraduate Catalog
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MGT 425 - New Business Models


This course will explore new business models (e.g., gig, digital, platform, sharing, sustainable) with a focus on how they differ from previous business models, what the implications are for managing and operating the business, and how new models might be adapted and utilized in additional markets.  Emphasis will be placed on student involvement and research as we explore new and emerging companies that are disrupting traditional business practices.

Prerequisites: MGT 325 or Permission

Course Typically Offered: Spring

Credits: 3



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