SFR 236 - Commercial Outdoor Recreation Management

Students will understand and analyze the major elements of commercial outdoor recreation business strategic planning and management, including history and trends, marketing, operational management, financial management, strategic planning, and programming principles. Students will explore the commonalities and differences between public, private, and non-profit sectors focused on providing outdoor recreation opportunities in Maine. Course may have field trips during class times.

Prerequisites: SFR 150 or permission

Course Typically Offered: Fall

Credits: 3