Aug 15, 2022  
2020-2021 UMaine Undergraduate Catalog 
2020-2021 UMaine Undergraduate Catalog [ARCHIVED CATALOG]

BIS 468 - Electronic Business

Electronic business has emerged as critical to the business environment and to maintain a competitive advantage in dynamic markets. Technology-enabled business trends have profoundly reshaped the business environment. The transformation of businesses to be technologically competitive in the 21st century include major software systems like customer relationship management, supply chain management, big data, cloud technologies, and the Internet of all things that enable businesses to improve their efficiencies as well as their ability to track and use analytics and understand customer needs in real time. This course provides students with the knowledge and skills to understand the digital technologies necessary for productivity gains, customer knowledge and competitive advantage and represents the culmination and integration of prior knowledge gained in the business and MIS curriculum.

General Education Requirements: Writing Intensive

Prerequisites: Junior standing, a grade of C- or better in BIS 267 and BIS 363 or permission.

Course Typically Offered: Spring

Credits: 3